Not too long ago, well-known Ghanaian comedian and content creator Sadik Sulley, better known by his stage name SDK, revealed the circumstances behind his foray into food blogging.
Most people knew SDK for his humorous skits and happy relationship with his parents. But in an attempt to promote their brands, the content creator suddenly started food blogging, going to different restaurants and sampling a range of their dishes.
Speaking in an exclusive interview with media personality Giovani Caleb on Monday, February 26, 2024 on 3FM Drive, the content creator revealed that the idea for food blogging originated when he was contacted by a friend who is a photographer for a promotional shoot featuring a new café and family restaurant.
The remarkable results of the promo shoot, in SDK’s words, further persuaded him to start food blogging.
“It happened with Chocolate Sarayi. It was new in town and a photographer friend called me and said they wanted a promo and would really like me to do it for them. So, I said fine and we did it, people loved it and I was like okay they love the food thing so let me do it.
“Then other restaurants liked it too and the calls keep coming,” he narrated.
Recounting the monetary benefits so far, the comedian said “it pays. But by the time you take the money and get out of the comfort zone then the money reduces because you have a crew that you pay and all.”
He added that he has received invitations from well-known Nigerian content creators and has gained more fans as a result of his food blogging.